Consumer ESG transparency will be the new loyalty battleground
Sainsbury’s has already shown it can positively influence how people shop through Nectar.
The next unlock is deepening Nectar loyalty — not just repeat trips, but becoming the place where customers actively choose brands aligned with their values.
Legacy enables shoppers to see the ESG character of the brands they buy, in real time, using financial-grade consensus data across 200 million companies — giving customers a meaningful new reason to trust Sainsbury’s and Nectar to guide better choices.
This 2-minute preview shows how Legacy could power that.
Would love to hear your thoughts.
Andy
CEO & Founder
M. +44 (0)7768 352 616